Love the radial transparency angle here. The carbon sequestration piece through cover crops isreally what seperates actual regenerative practices from greenwashing. I've noticed similar patterns where wineries claim sustainability but don't back it up with data like this. That 398g bottle detail shows how serious they are about every part of the footprint.
Thank you for this! I write a sub stack called The Back Forty where I showcase and interview forms from around the country. Hope you can stop by!
Super interesting, learning new things about DIRT!
In any other industry, 'this tastes like wet rocks and potting soil' would be a refund request haha! Love this breakdown and long live the grit.
Thanks for the background on these folks. I'll be looking to see how it develops...and they sell fruit, always good to know.
Love the radial transparency angle here. The carbon sequestration piece through cover crops isreally what seperates actual regenerative practices from greenwashing. I've noticed similar patterns where wineries claim sustainability but don't back it up with data like this. That 398g bottle detail shows how serious they are about every part of the footprint.
That was mighty interesting, Dave! Never heard of DIRT.
They're new!